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Fitness & nutrition coaching for women 35+

Build Strength.Lose Body Fat.Feel Like Yourself Again.

Fitness and nutrition coaching for women 35+ who are ready to stop guessing and start making progress.

  • 15+ Years of Fitness Experience
  • IFBB Pro
  • Certified Health Coach
  • Behavior Change Specialist
Marcela Freeman smiling in a bright gym

Sound familiar?

Doing Everything Right, But Still Not Seeing Results?

You've tried eating less.

You've added more cardio.

You've started another workout program.

Maybe you've even been consistent for weeks, only to feel frustrated when your body doesn't respond the way it used to.

And somewhere along the way, you've started wondering:

Is it my age? My hormones? My stress? My metabolism?

The truth is, many factors can influence changes in body composition, including nutrition, activity, sleep, stress, and hormonal transitions.

And while everyone's situation is different, one thing is certain:

You deserve a plan that supports your goals, your lifestyle, and the season of life you're in.

  1. 01

    Your body is changing.

  2. 02

    Your schedule is full.

  3. 03

    Your motivation comes and goes.

  4. 04

    You need a plan you can actually follow.

You don't need another extreme approach.You need a better strategy.

My approach

A Smarter Way to Approach Fitness

After more than 15 years in the fitness industry, I've learned that lasting progress requires more than workouts alone.

Strength training matters.Nutrition matters.Recovery matters.

But so do your habits, your mindset, and having someone who helps you stay accountable.

That's why I've chosen to partner with FASTer Way.

Their structured fitness and nutrition programming allows me to focus on what I love most: helping women build confidence, stay consistent, and follow through.

Marcela seated with a medicine ball in athletic wear

01 — Strength Training

Build strength and support lean muscle with progressive workouts designed for different fitness levels.

Choose home or gym workouts based on your needs.

Marcela in her kitchen holding a bowl of fresh fruit

02 — Personalized Nutrition Tools

Understand your nutrition with macro guidance, meal ideas, protein tracking, and practical resources that support your goals.

Marcela walking outdoors with a group of women

03 — Habits That Fit Your Life

Build realistic routines around your schedule, responsibilities, and lifestyle.

Progress doesn't require perfection.

Marcela at her desk with a laptop, notebook and coffee

04 — Coaching & Accountability

Get guidance, encouragement, and support from Marcela as you work toward your goals.

A note from Marcela

Why I Chose FASTer Way

Marcela in the FASTer Way studio

I've spent more than 15 years helping women transform their health through fitness and nutrition.

I've created workout programs, owned a fitness studio, competed professionally, and coached thousands of women.

And I've learned something along the way:

Having a plan is important.

But having the right support to follow through makes a difference.

When I began learning about FASTer Way, I appreciated how they brought together so many of the things I've always believed in.

  • 01Strength training
  • 02Strategic nutrition
  • 03Practical tools
  • 04Recovery
  • 05Coaching
  • 06Accountability

I also loved that the workouts and resources were already thoughtfully developed, allowing me to focus more of my energy on helping women stay consistent.

It felt like a natural fit for the way I want to coach in this season of my career.

And I'm excited to share it with you.

— Marcela

Experience & reach

Experience You Can Trust.A Program Built to Support Your Progress.

Marcela's coaching experience

15+Years
Marcela's experience in the fitness industry.
3,000+Women
Women Marcela has coached throughout her career.

The FASTer Way program (company-reported)

593,000+
Women who have used FASTer Way, according to the company's website.
Strength + Nutrition + Coaching
The integrated approach available through FASTer Way.

FASTer Way describes its approach as clinically proven. Program figures are reported by FASTer Way and are separate from Marcela's personal coaching experience.

Source: fasterway.com
Portrait of Marcela Freeman smiling with arms crossed

Meet your coach

Hi, I'm Marcela.

Fitness Coach. Health Coach. Mom. And a Woman Who Understands That Life Gets Busy.

I've been in the fitness industry since 2011.

Over the years, I've worked as a personal trainer, CrossFit coach, professional bikini competitor, studio owner, and health coach.

I've had the privilege of helping more than 3,000 women work toward their health and fitness goals.

But I'm also a wife, a mom of two, and a woman navigating the same busy schedules, responsibilities, and life changes as so many of the women I coach.

I understand that what worked for us years ago may not always fit our lives today.

And I believe fitness should help us become stronger and healthier without taking over everything else.

My approach combines strength training, nutrition, and behavior change because I know that lasting progress is built through consistent choices.

I'm excited to help you find a routine that supports your goals and fits your life.

Credentials & experience

  • 15+ years of fitness experience
  • IFBB Bikini Pro
  • Former fitness studio owner
  • CrossFit coaching background
  • IIN Certified Health Coach
  • Behavior Change Specialist
  • Experience coaching 3,000+ women
  • Bilingual: English and Spanish
  • FASTer Way Pro Trainer

The program

Everything You Need to Get Started.

No more trying to piece together random workouts, meal plans, and nutrition advice.

With FASTer Way, you'll have access to a structured fitness and nutrition platform designed to make your next step clearer.

  1. 01

    Guided Workouts

    Progressive strength-based workouts with options for different abilities and schedules.

  2. 02

    Nutrition Guidance

    Macro targets, meal ideas, recipes, and tools to help you better understand your nutrition.

  3. 03

    Easy Food Tracking

    Use the FASTer Way app and Lumi to simplify food logging and daily nutrition decisions.

  4. 04

    Progress Tracking

    Track your workouts, nutrition, activity, and other relevant habits.

  5. 05

    Coaching Support

    Access coaching and accountability as you work toward your goals.

  6. 06

    A Supportive Community

    Connect with other women pursuing similar fitness and wellness goals.

Snap a photo of your meal and log it in seconds.

Is it a fit?

Is This Right for You?

This program may be a great fit if:

  • You're a woman over 35 who wants to improve her body composition.
  • You've been strength training but feel stuck with your progress.
  • You're tired of starting and stopping different fitness programs.
  • You want to understand how to fuel your body.
  • You're navigating a busy schedule and need practical workout options.
  • You want to build strength and support lean muscle.
  • You'd benefit from coaching and accountability.
  • You're ready to commit to consistent habits rather than quick fixes.

You don't have to do everything perfectly. You just have to be willing to begin.

Results vary. Individual health conditions, symptoms, and concerns about hormonal changes should be discussed with a qualified healthcare professional.

Ready to Feel Stronger, Healthier, and More Confident?

Whether you're starting fresh or looking for a better approach to the workouts and nutrition you're already doing, I'd love to help you take the next step.

Let's build a routine that fits your life.

Questions

Frequently Asked Questions

  • No. FASTer Way provides workout options that can be completed at home or at a gym.

  • Many workouts are designed to take approximately 30 minutes, though individual sessions and training tracks may vary.

  • No. However, Marcela primarily works with women 35+ who want support with strength training, nutrition, and sustainable habits.

  • No. The structured workouts and nutrition platform are provided through FASTer Way. Marcela's role is to provide coaching, support, and accountability.

  • Women enrolling through Marcela's approved referral process can request to work with her, subject to FASTer Way's coach-assignment policies.

  • Marcela can help you approach this experience with realistic expectations, identify barriers to consistency, and build sustainable habits alongside the program.

  • No specific weight-loss outcome is guaranteed. The emphasis is on strength, nutrition, sustainable routines, and individual progress.

  • The advertised ongoing membership rate is $79/month, subject to current offers and checkout terms. Please visit the official FASTer Way enrollment page for current pricing. View current pricing

Your Strongest Chapter Starts With Your Next Choice.

You don't need another perfect Monday.

You need a plan you believe in, support you can count on, and the willingness to keep showing up.

I'd love to be part of your journey.